Tag Archives: heather wilson

New-Look-For-Pinterest

New Look For Pinterest



This article was written by Heather Wilson. She is a senior at Chico State majoring in Public Relations with a minor in Nutrition. After graduating in the fall 2012, she hopes to pursue her career in New York City or London as a publicist. While at Chico State Heather has been an active member of the Nutrition and Food Sciences Association and volunteers as the Head Coach for Butte County’s non-profit organization Girls on the Run. Last summer, she was an intern at McEntyre Public Relations in New York City and fell in love with every aspect of life as a public relations practitioner. When she is not writing, or focusing on schoolwork, Heather enjoys running and training for marathons. Feel free to connect with her on LinkedIn or Twitter.

When scrolling on Pinterest you can’t help but notice that the website is extremely user friendly. When analyzing the layout you notice that it is very simple and clean; however, it almost gives you a monotonous feel. The print is large and red, the employees profile pictures are straightforward snapshots and the links to steer you through the site are basic. This may perhaps enlighten the reports that were released about the fact Pinterest is in the development of remodeling their look in preparation for becoming an iPad application.
According to a statement on CNN, the tactic is to produce profile pages that will be “more beautiful”, which could unquestionably boost the traffic that comes to the site. Despite the fact that they are already enormous, there is always room for growth.
The new renovated website design is going to be a remarkable change from the earlier iteration that Pinterest used. The new profile design will utilize rows, an alternative than taking its original approach that emphasized column alignment.
The new profile page will feature the user’s descriptive biography, as well as all of the links to sites they have attached to their account. The links of all the images that that person has re-pinned will be featured in the top right corner of their profile, stretched horizontally.
Ben Silbermann, CEO and co-founder of the business, alluded to the revamp the website design during an interview at the South By Southwest festival in Austin, Texas: “I’m so excited about it,” said Silbermann. “We wanted to make it more beautiful…to make your profile different in kind than the profile you have on Facebook.”

facebook

Don’t Abuse Facebook at Work



This article was written by Heather Wilson. She is a senior at Chico State majoring in Public Relations with a minor in Nutrition. After graduating in the fall 2012, she hopes to pursue her career in New York City or London as a publicist. While at Chico State Heather has been an active member of the Nutrition and Food Sciences Association and volunteers as the Head Coach for Butte County’s non-profit organization Girls on the Run. Last summer, she was an intern at McEntyre Public Relations in New York City and fell in love with every aspect of life as a public relations practitioner. When she is not writing, or focusing on schoolwork, Heather enjoys running and training for marathons. Feel free to connect with her on LinkedIn or Twitter.

Employers are claiming that posting negative statuses about your workplace, or using your work time to browse Facebook, are good grounds for termination. Do not abuse your social media privileges at work, even if you are lucky enough to have access.

Facebook is extremely addictive, and before you know it, five minutes becomes 15 minutes, then 15 minutes becomes 30 minutes, and soon enough an hour has passed. Your employer is paying you to work; not to surf the web. Abusing Facebook on company time is one of the quickest ways to find yourself losing your job.

According to a study completed in 2009 by the Internet security firm Proofpoint, 8 percent of businesses with over 1,000 employees have fired someone for their social media actions, so it comes to no surprise that Facebook firings are on the rise.

Employees who use Facebook to negatively talk about their higher management might as well be updating their statuses to “looking for a new job.” According to the U.K Daily Mail Newspaper, a teenager was fired for calling her job “boring”. Posting comments such as “first day at work and I hate it already!” are posts that continue to be an issue in the workplace.

Also, in some cases, employees online discussions could create legal problems for their employers. An careless post on an employee’s Facebook page could put a company on the wrong side of securities laws by allowing a select group of people to access certain information before it is available to other investors.

Pinterest-Business

Pinterest and Boosting Business



This article was written by Heather Wilson. She is a senior at Chico State majoring in Public Relations with a minor in Nutrition. After graduating in the fall 2012, she hopes to pursue her career in New York City or London as a publicist. While at Chico State Heather has been an active member of the Nutrition and Food Sciences Association and volunteers as the Head Coach for Butte County’s non-profit organization Girls on the Run. Last summer, she was an intern at McEntyre Public Relations in New York City and fell in love with every aspect of life as a public relations practitioner. When she is not writing, or focusing on schoolwork, Heather enjoys running and training for marathons. Feel free to connect with her on LinkedIn or Twitter.

Pinterest, the new up and coming social media tool, has been popular among millions of consumers since August 2011. With millions of users worldwide, businesses are now finding a way to use Pinterest to take advertising and marketing to a whole new level.

Pinners of all generations spend hours a day creating pin boards designed to their own personal interests. When a pinner clicks on a pin, they are proving to drive consumers straight to the website the image came from. This type of tool can be used as a secret advertising campaign for any business or entrepreneur.

If companies took the time to upload their own pins, more pinners could be directed to their websites creating more exposure.

Uploading many pins a day not only allows consumers to locate their pins easily, but allows companies to control the look of their image.

If a business is able to create their own Pinterest account, they can pick and choose pinners to suit their ideal clientele.

Time Magazine named Pinterest one of the top 50 websites of 2011.