Instagram released a statement on their blog which reads “introducing Photo Maps, a new way to browse photos on Instagram. Your Photo Map appears on your profile and lets you showcase your photos on a map. Also, you’ll be able to see other users’ maps from their profiles as well.”
According to a post from digital trends “in order to use Photo Map, you have to give Instagram permission to go through your geo-plotted images and you select those that you’re okay sharing with via the function. Those that you don’t select will lose their location information permanently.
Digital Trends continued with the following information
“The update also includes some UI changes, many of which relate back to Photo Map. Now when you post a photo, there’s an on/off toggle to include the image on your Photo Map, and the option to share to outside social networks appears on this page as well. A few other comparably minor tweaks include the addition of infinite scrolling, speed improvements, and the ability to report individual comments as abuse or spam.”
Instagram currently boasts over eighty million users. Forty percent of top brands now use Instagram to increase their companies brand awareness.