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The most brilliant way to build on a competitive advantage is to focus on your assets – meaning the things you already own. Your decision making will strengthen from the list of people you know, the things you know and what ever it is you like to do.
Everything you already have is not set in stone and the ability to change your current assets is entirely up to you. As you set out on a journey of self discovery keep in mind the ability you have to invest in yourself in order to strengthen your competitive edge.
What is your vision of tomorrow? Next week? Next year? Next decade? Where do you hope to be in life? What do you wish for? Is your vision clear? These questions may seem complex but one important core value all humans posses is the ability to transform complex scenarios into simple ideas.
Uncertainty to the above questions is completely normal, you may even say the fact you find the questions tough to answer is an interesting characteristic you posses. It is this notion of hesitation and doubt in ourselves which help us grow as human beings and mold ourselves into competitive, intellectual individuals.
Fact: Your business or product will not make money if your target audience does not want or need what ever it is your are selling especially in todays competitive world. Tip: Offer something your competitor has a hard time with or something better than they have.
Keep your life simple and allow the facts to work in your favor. Take what you know and apply it to your everyday life and you will find yourself walking down a path to success.