Facebook has just recently announced the release of Mobile Advertisements. This has been the companies’ biggest weak spot for quite sometime now with a noticeable lack of revenue coming in.
According to a post from DigiDay.com “Razorfish mobile practice lead Paul Gelb confirmed the agency is currently engaged in pilot programs for “mobile and cross-platform rich-media ads,” and from what he’s seen, he’s “extremely excited” by the potential impact.”
Facebook users seem to be turning to their mobile devices to check their latest updates at a much higher pace than they had once done in two thousand and eleven. But do we really want ads to clutter up our smartphones every time we log into Facebook from this point forward? You be the judge.